We’ve seen and experienced huge changes in the world amid the Covid pandemic. With so much going on right now, it has not only affected how we live but also how we work. Keeping that in mind, outsourcing in the animation industry has also taken a toll.
Today, many big animation companies, freelancers, and individuals are outsourcing different modules of their projects to individuals/companies anywhere around the globe. And, like all else, it also has its do’s and don’ts. For instance, if you don’t pay attention the way you should, you’ll end up doomed, wasting your money, time, and efforts.
In this post, we’ve covered what animation outsourcing is, common outsourcing services, as well as some secrets to finding the right animation outsource company. Read till the end to know everything you need to as a first-timer. Without further ado, let’s begin!
What is Outsourcing Animation?
Outsourcing is the process of assigning any amount of work or a project to an external entity. Due to the lack of resources and time, companies often outsource their work to a person or a company. Besides, when it comes to animation, they outsource one or more parts of the animation production pipeline.
For example, many animation studios complete the pre-production such as script and storyboard. And, pass the production and post-production to other animation studios. They might also outsource the full animation project from pre to post-production.
Why Do Studios Need Animation Outsourcing?
The animation industry has grown a lot in recent years. According to current estimates, the global animation production market is expected to proceed around a whopping $50 and $70 billion. This is due to the increase in animation studios working from home.
Whereas, business analysts predict that between 2021 and 2025, anime outsourcing will reach its high, significantly increasing competition.
You must be aware of TV shows like The Simpsons and Futurama. It’s worth noting that they’re both a result of extensive animation outsourcing teams completing the process. Even big entertainment studios like Disney and Cartoon Network outsource their projects to various companies all around the world.
Keep reading to know how to find the best company as well as the common animation outsourcing services.
What are the Types of Animation Outsourcing Services?
3D is the most realistic style of animation. That is because of the inclusion of numerous approaches for creating depth and a life-like appearance. Moreover, 3D animation services are the most commonly outsourced services.3D figures and objects are easier to build and adapt for each scene for animators. They move the character from scene to scene with ease.
2D animation is a versatile medium that companies use in all sorts of entertainment and media today. For instance, video games, anime series, mobile apps, feature films, ads, websites, etc. It’s no doubt that 2D animation is here to stay. Thus, to outsource video or any animation work, employ the best 2D animation studio only.
For adding high-quality and technically complex graphics, game companies are partnering up with animation studios to create top-notch games. Knowing how popular video games these days are, keeping up with the increasing demand is quite hard. So, the solution is quite simple: animation outsourcing.
The idea behind creating a brand character is to enhance customers interaction and engagement with the company, products, or services. As a result, businesses are turning to promotional video production to communicate with their target audience better and drive sales simultaneously.
How to Find an Animation Outsourcing Company?
So, you’ve decided animation outsourcing is your last resort? Then, thinking about how to find an animation studio might seem overwhelming.
Well, there are plenty of animation outsourcing studios out there. And, all of them claim to be the best in the market. So, deciding on an authentic one out of millions can be a great deal of risk. But don’t worry, we’re here with a solution. Keep the below important tips in mind and you’ll hit the jackpot.
2 Tips to Find the Best Outsourcing Animation Company
So, you’re a beginner in search of the best animation outsourcing companies? Here are two important tips that can get you started right away!
#1 Learn about the animation company first
First and foremost, learn everything about the animation outsourcing company. Check out their portfolio and the type of work they do. For instance, suppose you need to create 2D cartoons. Inquire whether they work on outsourcing cartoon animations. See if their quality of work is up to the mark.
Pro Tip: Look for the company’s reviews on different sites.
#2 Discuss your budget
Next, after the company evaluation, talk about your budget. Start discussing your animation type, ideas, and requirements. If the budget fits you, get onto the production phase.
Pro Tip: Shortlist at least 5-6 animation outsourcing studios so that you’ll always have a second option to go with.
Make sure to follow these two tips to avoid wasting your time and efforts!
Should You Outsource Your Animation Project to a Freelancer or an Animation Studio?
When it comes to outsourcing your animation project, you’ll have two options: a freelancer or an animation studio.
You’ll likely encounter numerous impressive individual profiles that can get the work done at less prices. Sites like Fiverr, LinkedIn, and Upwork offer amazing freelance animation opportunities. Besides, here are some animation ideas for a freelance to have a lookout for.
However, in terms of infrastructure and communication consistency, agencies and 3D animation companies far outstrip individuals. Simply said, team-oriented creatives have all of the necessary programs, tools, and people to complete your animation project successfully.
So, the next time you’re deciding who to outsource your animation project to, keep this factor in mind.
The Wrap Up
With the explosive rise of animation production, more companies are running out of time and money to produce high-quality animation. However, animation outsourcing companies are an excellent way to complete assignments without having to turn down any offer.
Hopefully, by now you’ve learned all that you must about animation outsourcing as a beginner. So, ensure you make informed decisions.